diff --git a/.gitlab-ci.yml b/.gitlab-ci.yml
index ced51897ba1e4502421c3b7f349dddcfe60023cc..78d6f90a83d61adc9c6ed94948f65d607bce0037 100644
--- a/.gitlab-ci.yml
+++ b/.gitlab-ci.yml
@@ -277,7 +277,7 @@ readme_docker_release_tag:
   stage: deploy_readme
   rules:
     - if: "$CI_COMMIT_TAG && $CI_COMMIT_TAG =~ /^v*/"
-    - when: never
+    - when: manual
   image:
     name: chko/docker-pushrm
     entrypoint: ["/bin/sh", "-c", "/docker-pushrm"]